DAVIN

Davin is a creative venture capital firm positioned around the idea of enabling growth through strategic investment. Following business expansion and the opening of a new office, the objective was to build a contemporary brand system capable of reflecting both financial credibility and creative momentum.

The identity concept was grounded in the meaning of “Davin” as foothills, representing the beginning of ascent and long-term growth. The visual system integrates themes of risk-taking, attraction, and momentum through structured letterforms rather than symbolic illustration. The logo construction connects English and Persian forms into a unified typographic system, reinforcing clarity across bilingual contexts.

A controlled red and green color system was developed to express venture and growth as complementary forces. The brand language was extended into pattern design, environmental graphics, and physical applications to ensure scalability across office space, print materials, and everyday brand touchpoints.

Scope of Work
Brand identity and visual system design
Logo development and typographic construction
Color system and brand guidelines
Environmental graphic design
Office materials and branded applications
Promotional merchandise design