IMA

The Iran Management Association is an organization with over six decades of institutional history. After renovating one of their main offices, the goal was to align the physical space with a contemporary brand identity.

A review of existing materials revealed the absence of a cohesive visual system. The project focused on refining the logo and building a structured identity rather than applying decorative solutions.

The resulting system was extended into the physical environment, allowing environmental graphics to become an integrated part of the brand experience.

Scope of Work
• Logo refinement and visual identity system
• Corporate color palette and visual language
• Stationery and core brand materials
• Environmental graphic design
• Flag and exterior brand elements